solutions
One platform. All the solutions for your product’s lifecycle.
With a unique digital identity per item, AuthentifyIt transforms physical products into data points, engagement, security, and new business opportunities — from manufacturing to resale.
sustainability
Sustainability with real data
Sustainability is only trustworthy when it can be proven — and AuthentifyIt delivers that proof in real time. Each product receives a digital passport that stores data about materials used, production routes, recyclability, and environmental impact. The platform allows you to record reuse actions, activate repair or recycling workflows, and generate automated ESG reports based on real data, not estimates. You clearly demonstrate what your brand is doing for the planet — and can turn this commitment into a competitive advantage, consumer trust, and regulatory edge.
engagement
Direct engagement with the customer
With AuthentifyIt, the product becomes a direct communication channel with the end customer. By scanning the item with their phone (via QR code or NFC), the customer accesses a personalized experience: authenticity, instructions, benefits, videos, rewards, technical support, or exclusive offers. All this without needing an app — it’s instant and seamless. You create an interactive journey with the people who matter, at the exact moment the product is touched or used. Additionally, each scan generates behavioral data that helps you understand the customer, adjust strategies, and strengthen post-sale relationships.
protection
Built-in brand protection
With AuthentifyIt, the product becomes a direct communication channel with the end consumer. By scanning the item with their phone (via QR code or NFC), the customer accesses a personalized experience: authenticity, instructions, benefits, videos, rewards, technical support, or exclusive offers. All this happens without needing an app — it’s instant and seamless. You create an interactive journey with those who matter, at the exact moment the product is touched or used. Moreover, each scan generates behavioral data that helps you understand the consumer, adjust strategies, and strengthen the post-sale relationship.
tracking
Smart traceability
AuthentifyIt offers complete traceability, connecting each physical item to a comprehensive digital history. From the materials used in production to the final consumer — including distribution, usage, resale, and disposal — every step is recorded in real time. You can see where each item is, where it has been, how it was used, and by whom. All of this integrates easily with your system through simple APIs, without the need to restructure your operations. This granular visibility allows you to optimize logistics processes, ensure compliance with regulations like the Digital Product Passport (DPP), detect deviations, and make your supply chain more transparent and efficient.
