sustainability
Technology in service of sustainability.
AuthentifyIt connects physical products to the digital world to enable traceability, circularity, and environmental responsibility throughout the entire product lifecycle.
Sustainable from the start, with traceability and positive impact integrated through LifePass.
Certified Recycled Material
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Repairability Index
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Reuse Potential
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Reduced Water Footprint
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How do we do that?
Sustainable Digital Identity
Each product receives a unique ID, allowing its origin, materials, production chain, and full lifecycle to be tracked — promoting transparency and accountability.
Reuse, Repair, and Recycling
We enable smart post-sale pathways: from secure resale to donations, authorized repairs, and reverse logistics — all integrated with LifePass.
Compliance with Global Regulations
Our infrastructure supports initiatives like the European Union’s Digital Product Passport, enabling traceability, proof of authenticity, and responsible disposal.
Data That Drives Real Impact
With our real-time dashboards and analytics, brands can measure and improve ESG practices based on product usage, behavior, and lifecycle data.
Direct Connection with Conscious Consumers
With LifePass, you engage buyers contextually—sending messages on how to properly dispose of, exchange, donate, or extend the lifespan of the product.
Authenticity and Secure Chain of Custody
We verify the authenticity of each item and its complete journey from manufacturer to end consumer. This traceability builds trust, reduces fraud, and enhances the product’s lifecycle value.
Practical applications of connected sustainability.
AuthentifyIt connects physical products to the digital world to enable traceability, circularity, and environmental responsibility throughout the entire product lifecycle.
Circular Fashion
Fashion & Apparel
Put circular economy into practice with full material tracking, proof of origin, authenticated resale, and sustainable disposal routes. Promote transparency and enhance brand value in the eyes of increasingly conscious consumers.
Full Traceability
Proven Origin
Sustainable Disposal
Brand Value Boost
Digital Exclusivity
Sports & Luxury
Ensure authenticity with secure digital IDs and create new experiences for repurchase and loyalty. High-value products gain even more prestige by offering certified history of ownership, usage, and preservation.
Secure Digital ID
Guaranteed Authenticity
Certified History
Premium Loyalty
Smart Care
Health & Beauty
Use contextual notifications to reinforce best practices: expiration alerts, smart returns, returnable packaging, and clear information about the product lifecycle — all connected to the consumer’s LifePass.
Expiration Alerts
Easy Returns
Returnable Packaging
Full Transparency
Sustainable Tech
Electronics
Offer longer and more responsible usage experiences with data on maintenance, firmware updates, repair routes, and certified disposal. Build trust and reduce the environmental impact of planned obsolescence.
Guided Maintenance
Updated Firmware
Easy Repairs
Certified Disposal
